A Landmark Year for Philippine Sports Powered by PLDT and Smart
2023 marked a historic year for Philippine sports, significantly boosted by the support and initiatives of PLDT and Smart Communications, Inc. This year’s highlights included the monumental co-hosting of the FIBA Basketball World Cup 2023 and remarkable achievements in various international sporting events.
Key Takeaways
- Historic Co-Hosting of FIBAWC: The Philippines’ co-hosting of FIBAWC 2023, supported by Smart, marks a significant milestone.
- Elevating Global Sports Events: PLDT and Smart’s involvement in FIBAWC showcased Filipino hospitality and organizational excellence.
- National Athletic Achievements: Remarkable performances in the Southeast Asian Games, Asian Games, and FIFA Women’s World Cup.
- Technology-Enhanced Fan Experience: Introduction of the Smart LiveStream App for superior sports viewing.
- Commitment to Sports Development: PLDT and Smart’s dedication to sports mirrors their commitment to health, well-being, and innovation.
Transforming Basketball Narratives
PLDT Chairman and SBP Chairman Emeritus Manuel V. Pangilinan, instrumental in bringing FIBAWC to the Philippines, views it as
a gift to the Filipino people who adore the sport.
He sees the event as a fertile ground for future basketball legends.
Hosting Beyond Basketball
Alfredo S. Panlilio, PLDT and Smart President and CEO, and President of SBP, highlighted the broader impact of FIBAWC, from boosting tourism to fostering international relations, making the Philippines a prime global event host.
Global Sports Participation
The Philippines celebrated EJ Obiena’s record-breaking achievements, Gilas Pilipinas’ gold medal win, and the historic participation of the Philippine Women’s National Football Team in the FIFA Women’s World Cup 2023.
Enhancing Sports Fan Engagement
Smart’s collaboration with Radisys® Corporation led to the beta test of the Smart LiveStream App’s new features at FIBAWC, enhancing live streaming experiences for sports enthusiasts.
Comprehensive Sports Support
PLDT and Smart’s support extends to 17 national sports agencies through the MVP Sports Foundation, demonstrating a deep commitment to sports development from grassroots to national levels.
Quotes from Industry Leaders
- Manuel V. Pangilinan:
To have our hard courts…bear witness to the story of Philippine basketball as it is written – to emphasize that this basketball-crazy country of our belongs to the league of basketball nations.
- Alfredo S. Panlilio:
We not only witnessed world-class athleticism but also showcased the capability, hospitality, and Puso of Filipinos to orchestrate a global event.
- Jude Turcuato, FVP and Head of Sports at PLDT and Smart:
PLDT and Smart celebrate the spirit of competition, teamwork, and sportsmanship by enabling Filipinos nationwide to watch and cheer for their favorite teams.
The year 2023 stands as a testament to the Philippine sports sector’s growth and global presence, greatly propelled by the support and innovations of PLDT and Smart.
Their initiatives have not only uplifted the sports community but have also enhanced the sports viewing experience for fans, underlining their commitment to promoting health, well-being, and technological innovation.