DITO Telecommunity Elevates Iloilo’s Dinagyang Festival with Engaging Events and Connectivity Solutions
During the Dinagyang Festival 2024, DITO Telecommunity transformed Iloilo City into a dynamic hub of excitement and connection, enhancing the festival’s celebratory vibe with fun contests, interactive booths, and exciting activities.
As a testament to its commitment to fostering vibrant telecommunities and enriching connectivity across the Philippines, DITO introduced a series of engaging experiences for festival-goers.
Key Takeaways
- TODO NA DITO sa Dinagyang: A series of engaging contests and activities by DITO.
- Gaming, Singing, and Dancing Contests: Highlighting local talents in various competitions.
- Experiential Booths: Offering insights into DITO’s services and unique interactive experiences.
- Grand Concert Performance: Featuring the acclaimed Filipino rock band Kamikazee.
Celebrating Talent and Connectivity
The Dinagyang Festival, known for its religious and cultural significance, was further enlivened by DITO’s contests such as TODO Gaming, TODO Kantahan, and TODO Sayawan, showcasing the talents of local participants and fostering community engagement.
Unique Experiential Booths
- DITO Mobile FLEXPlan Booth: Introduced visitors to mobile postpaid plans along with complimentary beverages.
- DITO Home Booth: Featured a 3D photo booth for memorable festival snapshots.
- DITO Mobile and DITO Rewards Booths: Engaged attendees in online games and rewarded them with exclusive merchandise.
Kamikazee Rocks Dinagyang
The festival reached a high point with a performance by Kamikazee, turning the event into a vibrant rock concert.
Their hits like “Narda” and “Huling Sayaw” had the crowd singing along, further energized by performances from local DJs and bands.
DITO’s Commitment to Cultural Celebrations
Evelyn Jimenez, DITO’s Chief Commercial Officer, emphasized the company’s dedication to enhancing cultural festivities, stating,
Through our unique approach, we hope our TODO NA DITO sa Dinagyang activities served as a unifying force, bringing Filipinos closer together in the spirit of shared joy and celebration.
Sponsorship and Support
DITO’s involvement extended beyond the contests and booths; the company was a major sponsor of key festival components, including the Ilomination Street Dance Competition, Float Parade of Lights, and the prestigious Ms. Iloilo Coronation Night, where Alexie Mae Caimoso Brooks was crowned the inaugural Miss DITO Telecommunity.
DITO Telecommunity’s vibrant participation in the Dinagyang Festival 2024 not only provided attendees with a memorable experience but also reinforced its role as a key player in promoting connectivity and cultural appreciation.
Through contests, interactive booths, and sponsorship of major events, DITO showcased its commitment to bringing communities closer and enhancing the digital lifestyle of Filipinos.